Publicaciones en las que colabora con MANUELA ORTEGA GIL (3)

2023

  1. An approach for analysing and segmenting messages about the SDGs on Twitter from the perspective of social marketing

    International Review on Public and Nonprofit Marketing, Vol. 20, Núm. 3, pp. 635-658

  2. Correction to: An approach for analysing and segmenting messages about the SDGs on Twitter from the perspective of social marketing (International Review on Public and Nonprofit Marketing, (2023), 20, 3, (635-658), 10.1007/s12208-023-00369-3)

    International Review on Public and Nonprofit Marketing

2022

  1. El marketing social, el bienestar y la política medioambiental en twitter

    El Happiness Management. Un cisne amarillo que vuela hacia el marketing social, la felicidad y el bienestar (Tirant Humanidades), pp. 189-212