Publicidad de automóviles y respeto al medio ambienteLas limitaciones de la autorregulación publicitaria
ISSN: 1989-8754
Year of publication: 2021
Issue: 24
Pages: 71-91
Type: Article
More publications in: REJIE: Revista Jurídica de Investigación e Innovación Educativa
Abstract
Road traffic is responsible for a part of environmental crisis, as demonstrated again with the decrease of pollution in the cities generated by the lockdown ordered in the first months of 2020 year to fight the COVID-19 pandemic. However, today cars have got back to the street and the motoring enterprises double their efforts in advertising to increase their sales. An advertisement whose control is in the hands of a seft-regulation system which has limitations, as we explain in this paper and which, therefore, should be juridically regulated more thoroughly.