Strategic Competences in International Business
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Universidad de Cádiz
info
Verlag: IGI Global
ISBN: 9781522557814
Datum der Publikation: 2019
Seiten: 303-317
Art: Buch-Kapitel
Zusammenfassung
The exhibition of a series of strategic competences by managers has been frequently noted as crucial for the success of firms. In the international context, the role of such strategic competences could be even more relevant as a result of both the changing and turbulent nature of the contexts in which firms carry out their activities and the complexity associated with the management of firms that are located in different countries. Specifically, the following six strategic competences are analyzed: business overview, customer orientation, networking, interfunctional orientation, effective resource management, and negotiation. Additionally, a set of practical implications is offered in the conclusion section.