What does happiness teach us in the next generation era. A bibliometric review of the happiness management andsocial marketing constructs

  1. Rafael Ravina-Ripoll
  2. Esthela Galvan-Vela
  3. Araceli Galiano- Coronil
A thousand ways to understand happiness in the economy of the European Union’s “next generation” funds. A comprehensive vision under the lens of social marketing, history and happiness management

Publisher: Comares

ISBN: 978-84-1369-420-7

Year of publication: 2022

Pages: 7-31

Type: Book chapter