BELEN
MACIAS VARELA
Profesora Ayudante Doctora
Publications dans lesquelles il/elle collabore avec BELEN MACIAS VARELA (3)
2023
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An approach for analysing and segmenting messages about the SDGs on Twitter from the perspective of social marketing
International Review on Public and Nonprofit Marketing, Vol. 20, Núm. 3, pp. 635-658
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Correction to: An approach for analysing and segmenting messages about the SDGs on Twitter from the perspective of social marketing (International Review on Public and Nonprofit Marketing, (2023), 20, 3, (635-658), 10.1007/s12208-023-00369-3)
International Review on Public and Nonprofit Marketing
2022
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El marketing social, el bienestar y la política medioambiental en twitter
El Happiness Management. Un cisne amarillo que vuela hacia el marketing social, la felicidad y el bienestar (Tirant Humanidades), pp. 189-212