Analysing the conceptual evolution of qualitative marketing research through science mapping analysis
- Murgado-Armenteros, E.M.
- Gutiérrez-Salcedo, M.
- Torres-Ruiz, F.J.
- Cobo, M.J.
ISSN: 1588-2861, 0138-9130
Argitalpen urtea: 2015
Alea: 102
Zenbakia: 1
Orrialdeak: 519-557
Mota: Artikulua