Una aproximación teórica para mejorar los resultados de innovación en las empresas desde la perspectiva del “Happiness Management”
- Ravina Ripoll, Dr. Rafael 1
- Villena Manzanares, Dr. Francisco 2
- Gutiérrez Montoya, Dr. Guillermo Antonio 3
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1
Universidad de Cádiz
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2
Universidad de Sevilla
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3
Universidad Don Bosco
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ISSN: 1390-8618, 1390-6291
Année de publication: 2017
Titre de la publication: (octubre-marzo)
Volumen: 7
Número: 14
Pages: 113-129
Type: Article
D'autres publications dans: Retos: Revista de Ciencias de la Administración y Economía
Résumé
This paper is a theoretical reviews of research in the field of organizational behavior. The purpose of the study is to reflect on how business productivity increases when corporate welfare is promoted. The model theoreticalcreated titled «Generator model of the Culture of Innovation applying Happiness Management» has been divided into several phases, with an outline of the steps which must interact to provide solutions to problems in organizationsin the current century. Current trends of management are beginning to consider the principles or philosophy of “Happiness Management” as future trends that can be applied to any organization, regardless of the sector where they operate. That is the reason why nowadays, it is necessary to implement cultureswilling to get competitive and sustainable results in the company, thereby renewing in the first place corporate welfare and, consequently, its labor productivity, and secondly improving organizational performance generatingcompetitiveness. Finally, the culture of innovation based on increasing corporate welfare improves the image of the company, being it projected in a positive way towards all its stakeholders.
Références bibliographiques
- Happiness management, cultura de innovación, productividad laboral, creatividad, bienestar corporativo, competitividad.