Brand management implications for consumer tribes
Argitaletxea: Fórum XXI
ISBN: 978-84-09-04967-7
Argitalpen urtea: 2018
Orrialdeak: 81-84
Biltzarra: CUICIID 2018 (8. 2018. null)
Mota: Biltzar ekarpena
Liburua:
CUICIID 2018: International university congress on communication in the profession and at today's university : contents, research, innovation and teaching