SERAFIN JESUS
CRUCES MONTES
Profesor Contratado Doctor
Publicacions en què col·labora amb SERAFIN JESUS CRUCES MONTES (11)
2024
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Emotional response to sherry wines and its relationship with emotional intelligence, level of expertise and gender
Food Research International, Vol. 192
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La efectividad publicitaria enoturística: una comparativa de Instagram vs Facebook mediante técnicas de neuromarketing
Entre pantallas y realidades: una travesía por el universo audiovisual (McGraw Hill España), pp. 871-892
2023
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El impacto de la experiencia enoturística en las motivaciones y el consumo del vino
El consumidor de vino y el enoturismo en la provincia de Cádiz (Dykinson), pp. 103-136
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SEGMENTATION OF SHERRY WINE CONSUMERS INTO 3 CLUSTERS ACCORDING TO THEIR CONSUMPTION FREQUENCY USING UNSUPERVISED MACHINE LEARNING
44° CONGRESO MUNDIAL DE LA VID Y EL VINO
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The effect of the wine tourism experience
Journal of Destination Marketing and Management, Vol. 29
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Wine Attitude Scale for Consumer Research (WASCR): Scale Development and Validation in Spanish Population
SAGE Open, Vol. 13, Núm. 4
2022
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Cross-sectional analysis of coping strategies and anxiety and depression levels in a sample of the Andalusian population during the home lockdown caused by the COVID-19 pandemic
International Journal of Social Psychology, Revista de Psicología Social, Vol. 37, Núm. 1, pp. 119-143
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Impact of COVID-19 prevention measures on health service quality, perceived value and user satisfaction. A structural equation modelling (SEM) approach
Atencion Primaria, Vol. 54, Núm. 2
2021
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Development and validation of the psychotherapeutic effectiveness attribution questionnaire (Peaq-12) in a spanish population
International Journal of Environmental Research and Public Health, Vol. 18, Núm. 19
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Do You See It Clearly? The Effect of Packaging and Label Format on Google Ads
Journal of Theoretical and Applied Electronic Commerce Research, Vol. 16, Núm. 5, pp. 1648-1666
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What do you want to eat? Influence of menu description and design on consumer’s mind: An fmri study
Foods, Vol. 10, Núm. 5