Research institute: Instituto para el Desarrollo Social Sostenible (INDESS)

Area: Marketing and Market Research

Research group: SEJ639 New challenges for business management: information systems, sustainability and entrepreneurship

Áreas PAIDI: Social, Economic, and Legal Sciences

Doctor by the Universidad de Cádiz with the thesis La ciencia de datos aplicada al marketing como palanca fundamental de transformación en la gestión de los destinos turísticos inteligentes 2024. Supervised by Dr. José Antonio López Sánchez.

Has been a member of...